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Actually you forgot King Ranch, which is a more expensive leather which is top of the line over Lariat...
Yeah, never used to be. Hell when my dad bought my truck back in the day you had Custom, XL, and XLT Lariat (one package). Mine is an XLT Lariat of course. In between the trims there are several value packages, so really each of the trims are separated into more distinct 'trims'...