Look at the markup on theses 2 trucks $10,000 each. They want damn near $70k for an XLT. WTF is going on right now.

 

It's supply and demand. As long as people are willing to pay, dealers will keep doing this.

 

Maybe I am wrong, but the one close to 70K is a Lariat. The other thats 59K is an XLT.

FWIW, my current XLT priced out near 57k I think? The last 2 XLT's I had were both over 50k, and the first was in 2018. So doesn't seem that crazy to me.

What does seem crazy is my first home I bought priced out at just double the truck. I mean 20 some years ago but still.

 

Look at the mark-up paper beside each window sticker...$10K each!

 

It's happening in VA as well. I bought my 2021 in March and did it just in time. I would not pay the asking price now.

We have dealership here that has a $35K markup on a Shelby Mustang. RIDICULOUS!

 

Both trucks have a $10,000 dealer markup added to the msrp

 

It is dealer dependent. In MN, i've seen up to $5K mark-up. My dealer has $1.5K mark-up on anything he gets in inventory but sells custom orders at invoice.

 

I paid $1000 *under* MSRP for my well equipped Lariat Powerboost SC from Fred Beans in West Chester, PA. Plus a great trade-in value on my Ridgeline. So no, I don't think it's a "PA thing".

 

I just checked Fred Beans site, and they have a bunch of trucks at or even below sticker price.

New Fords for Sale | West Chester PA | Fred Beans Ford (fbwestchester.com)

 

I got $0 mark up when I bought in December. In fact Ford Finance coughed up $500 and interest free credit.