We have a new truck totally far more advanced than any other truck on the market but the Ford logo is so out dated I wanted to change them to match the F150 logo... what do you all think...

 

Interesting, I am not sure how those designs hit me. The current is from 2003 (their 100th birthday) but the Ford script is from 1912 and is supposed to mimic Mr. Ford's signature.

 

I like the top. Still kinda keeps to the traditional ford emblem.

 

Top is based on the current Font of the F in the F150 badge.... the bottom is from the front of the Raptor Grilles... I like the top more. I had my marketing team make them for me.... once I get enough feed back I will have them put on the truck..

 

Love the bottom one!

 

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Neither, they're both terrible.

The Ford logo is iconic and these absolutely butcher their brand. I think replacing the emblems on the truck with something that is not their logo is doing a disservice to the truck and its history.

Your marketing people should know better than to hack up another company's logo. Would you like it if someone did that with your company's brand?

 

Do you remember the New Coke?

 

Nice try, but don't think there's any chance Ford would update it's traditional -- and many would say "iconic" -- logo in such a fashion. JMO, but the traditional-style logo with its vintage "Ford" script font still looks great, and actually has been updated (albeit subtly) in recent years. It has a timeless appeal that ties the company and its products back to its Henry Ford roots, a family lineage which continues to this day.

 

Sorry, but I don't like them either.