International: Rear Seat Release Kit - Quickly access hidden storage, OEM look, fit and finish
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MSRP: $33.00
S&H: $1 within the lower 48
Stock Level: Low
What is it?
When Ford engineers put the finishing touches on your F-150, they neglected to provide a method with which you can quickly and easily access the space behind the rear driver's side and center seats. The latch is present, but reaching it is a challenge.
Enter BuiltRight Industries. Our goal was to create an inexpensive, simple, robust, factory-finish product that would allow users to fold down the rear seat and unlock a secret storage area. This becomes a discrete place to store first aid kits, jumper cables, roadside emergency supplies or firearms. Our Rear Seat Release uses the factory latch but provides a OEM-appearing nylon pull strap and support bracket for easy operation.
Design and Materials
The BuiltRight Industries Rear Seat Release is designed and manufactured entirely in the United States. The strap retention bracket is laser cut and CNC bent from 16ga steel and then black zinc coated to prevent corrosion and provide a factory-like appearance.
Each pull strap starts with a small bracket that's been CNC cut using 90,000psi of water pressure and then tumble deburred and hard anodized for an attractive, durable finish. Finally, a nylon strap is carefully hand sewn to each bracket. Our 1958 Singer 404 sewing machine says hi.
But I can do that for $2.00!
Hey, we know that, we're hardcore do it yourselfers over here. In fact, this project was born from the desire to have an OEM looking solution that would replace our previous keyring and shoelace contraption. As long as we were at it, we thought we'd make a handful. We have plenty of respect for the various other methods that can be used in place of our product, but for those wanting an easy, fast, refined solution, we think the BuiltRight Rear Seat Release is well worth the price.
Fitment
- 2009-2014 Ford F-150 Supercrew (including Raptor) can use TWO kits (passengers side and drivers side can both use one kit)
- 2015-2017 Ford F-150 Supercrew and Supercab (including Raptor) can use ONE kit (Ford gave us access to the passenger side for storing the small jack and tool kit)
Installation only takes a minute or two. We've got a quick video coming, but for now, please follow this link for PDF instructions.
Customer Testimonials
Lee from Wayne, NJ - "Anyone who has tried to fold down the rear seats of their F150 could use this solution!" - Lee installed a BuiltRight Rear Seat Release in his 2017 Ford Raptor to access the extra storage behind his driver's side seat.
Rick from Republic, MO - "Hats off to BuiltRight Industries" - Rick installed a pair of Rear Seat Release kits on his 12th gen F-150 to replace the zip ties that he had previously been using as pull cords.
Dave from Mounds View, MN - "Pretty fricken sweet" - Dave installed a pair of BuiltRight Rear Seat Release kits in his 2011 F-150 Platinum Supercrew to add discrete storage for his tools and rifle when transporting them.
Last edited by BuiltRight Industries; Dec 6, 2017 at 12:26 PM.
That's what we like to hear! Looking forward to shipping it. Sewing up a batch of latch pulls tonight and waiting on the support brackets to get back from plating early next week then we'll get them packaged up and out the door.
Matt
Matt
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I totally agree!
I already have a cable in my DVR side and works great! But I also don't mind supporting you guys and would like to do my PASS side this spring.
Maybe I'll replace my DVR side and get a pair of them.
I already have a cable in my DVR side and works great! But I also don't mind supporting you guys and would like to do my PASS side this spring.
Maybe I'll replace my DVR side and get a pair of them.
Much appreciated @Meathead!
Thank you for the support, @kurens!

Good stuff! Like I think I mentioned, this little product was the result of my getting tired of my 'pretty good' solution not really looking and working the way that I wanted. Had a friend tug on the those straps meant to hold a child seat thinking they would drop the seat back to get to a tool kit and thought, "That's it!"
Cheers!
Matt
Thank you for the support, @kurens!
Cheers!
Matt







