you'll probably get a lot of "this is what i have and they are great" and to follow form, i have 295/70/17 toyo open country m/t's and I like them a lot, they don't have any real road noise to speak of, they are the best wearing m/t i've ever had (i bet i'll get over 40k on them easy), and the tread pattern and rubber compound seem to be pretty good all around. No snow in south Texas so i can't speak to that but rain, mud, sand, gravel... all really good but at <5mph speed i can feel the tread click on the road.
i have duratacs on my wife's 08 and they are very quite and smooth seem to be wearing very nicely but I don't really drive that truck to play around. I have had it in some mud and sand and have no complaints.
never had nittos but with their popularity, i'd assume they are pretty good... the only thing is that if you get 12.5" wide ones they are actually 13.39" according to their website and will be difficult to get them not to rub with just a level.
i've had super swampers and they wore out super quick (like 2 years and they were completely done) lots of road noise
i had the old general grabbers from the 90's... they were fine accept the wear was terrible... not sure if the new ones are much different but $270 a piece for 35's is pretty tempting.
I also had the dirk cepeks and they were made of a super hard rubber and when it got cold, i had no traction.