I love my truck and only use it to drive. I don't haul, tow, or off road. Yea, make fun of me if you want. I wash it at least twice a week.
My rules are simple.
1 - Don't track dirt in the truck
2 - Don't touch the glass (as I clean it often)
3 - Buckle your seat belt
4 - No food. I don't even let my wife take home extras from restaurants
5 - Enjoy!