You will get many answers and it can get somewhat technical in some areas.
But it is best to look on the numerous threads on here & read many answers & opinions given. There are a lot of great looking trucks on here!!!
I will say...it IS all personal preference.
With that said,.... check out my profile & specs that I listed about my truck.
I'm sure you will get many ideas from here on what you will like & how to modify your truck.
2013 F-150 LARIAT CREW, RUBY RED, 5.0L, 3:73 - ELSD, 6" BDS Suspension System w/Fox Racing 2.0 rear shocks, 18x9 Fuel Throttle Wheels, Mickey Thompson Baja ATZ P3 (305/70r18), Amp Research® Powerstep, Bedstep & Bedstep 2, PTM grille surround, Banks Monster Exhaust.... Plus much more.....