That is a good question and I think some of the features you are talking about would be great (photo gallery, logo and new look).
One thing I think is that some of the other F150 forums are really cluttered and I find that tough on the eyes. I understand there are going to be some google ads and stuff, but I hope this site can keep things relatively clean and neat that is good for users to read the content on the pages.
Also, I just like being here from the ground up. I'm excited to see the site grow as I too think it has a lot of potential. I really hope to have a good community here.