If I remember correctly, what you're seeing is a ceramic material bonded to the glass when its manufactured. It is not a decal and it is not a paint (in the traditional sense.)
This material gives the urethane glue that OEMS use something better to bond to compared to plain glass, resulting in a stronger bond, which then allows the manufacturers to use the glass as more of a structural component to stiffen the chassis.
At some point the OEMs realized they could also use it aesthetically, and thus we have the F150 logo.
If you want to add this to your logo-less truck, you're going to have to have a graphics shop make a decal for you -- it's pretty much your only option.